Society & Culture
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A study finds Canada ranks last for women’s representation among senior authors in Nature Physics, with zero female-led Canadian papers in the past decade.
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Stars beat stats when it comes to shopping decisions
A new UBC study found that the format of product ratings—stars versus numbers—significantly affects consumer perceptions and purchasing behaviour.
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UBC philosophy professor’s research cited in U.S. Supreme Court decision
A 22-year-old philosophy paper by a UBC professor just helped the U.S. Supreme Court decide a major gun case.
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Who is most likely to fall for fake news?
New research reveals who is most at risk, as a first step toward effective strategies for counteracting misinformation.
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Canada’s housing crisis is preventing millions from forming the households they want
A new UBC sociology study examines how rising housing costs across major Canadian cities have affected household formation from 1981 to 2021.
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A homegrown player is worth an extra $4.8M annually to an NHL team, study finds
A new UBC Okanagan study has determined that having homegrown players on NHL teams is not only good for the fanbase, it’s also good for the owner’s wallet.
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Tariffs threaten Canadian supply chains. Here’s how consumers and businesses can prepare.
UBC expert in geopolitical disruptions and supply chain risk discussed what’s coming and how Canadian consumers and businesses can prepare for the upcoming U.S. tariffs on Canada.
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Counting the days: A new way to measure disaster impact
UBC sociology researchers have developed a new way to measure the burden that disasters place on communities: person-days under evacuation.
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Zac Hug found his calling in writing Hallmark rom-coms—and so can you
The adjunct professor in creative writing tells us about his work with Hallmark, and how he is helping aspiring writers shape their own love stories for the screen in a new online course.
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UBC Black Student Union events celebrate Black History Month
Dance classes, thought-provoking panels and a formal gala are all part of UBC Black Student Union's celebration of Black History Month.
