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Pushing the economy forward: UBC partnerships offer businesses fresh talent while giving students valuable experience
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People think and behave differently in virtual reality than they do in real life
Immersive virtual reality (VR) can be remarkably lifelike, but new UBC research has found a yawning gap between how people respond psychologically in VR and how they respond in real life.
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More oversight needed for consumer brain stimulation devices
As smart watches and fitness trackers explode in popularity, so is a new type of health and wellness tech marketed as being able to monitor and manipulate brain functions. Direct-to-consumer “neurotechnology” is a rapidly growing industry, predicted to top $3 billion by 2020.
