JoAndrea Hoegg
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A new study identified a surprising factor that is undermining relationship satisfaction and stability: the inconsistency between a person’s sexual identity or attraction, and whether they are in a same-sex or different-sex relationship.
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Consumers value products more on sunny and snowy days but not when it rains
A new UBC Sauder School of Business study reveals that sunny and snowy conditions trigger consumers to mentally visualize using products associated with the respective weather, which leads to consumers placing a higher value on them.
