Azim Shariff

Social distancing in New York City

The social psychologist’s guide to making people stay home

Relying on people to do the right thing has never been an airtight strategy. Nonetheless, the choices made by individuals will likely have a greater impact than anything else on the success of our response to COVID-19.

Apr 15, 2020

What will it take for humans to trust self-driving cars?

Popular Science quoted Azim Shariff, a psychology professor at UBC, in an article about trusting driverless cars. “We know how other people are going to act because we know how […]

Mar 29, 2019

Driverless cars will kill cyclists, warns Nature magazine

Forbes reported on a study about autonomous cars co-authored by Azim Shariff, a researcher at UBC. “If cars were always programmed to be slightly closer to the bicycle lane, they may […]

Oct 29, 2018

Experiment in morality illustrates challenges in programming self-driving cars to make life-or-death decisions

The Globe and Mail interviewed Azim Shariff, a moral psychologist at UBC, for a story about programming autonomous cars to make decisions. He said the cars “will have algorithms that have […]

Oct 25, 2018

Top researchers join UBC as Canada 150 Research Chairs

Top researchers join UBC as Canada 150 Research Chairs

Three internationally recognized researchers will join the University of British Columbia this year, bringing international talent in the fields of evolutionary genomics, functional genetics and social psychology as Canada 150 Research Chairs.

Mar 29, 2018