- Event: UBC Research Awareness Campaign Launch
- Date: Thursday, Oct. 9, 1997
- Time: 1 p.m.
- Place: Great Hall, First Nations Longhouse, 1985 West
Mall, UBC Campus - Parking: Fraser Parkade. Access through Gate 4 off Northwest
Marine Drive, opposite the Museum of Anthropology
A dozen diapered infants will be recognized for their contributions
to science as the University of British Columbia launches its first-ever
campaign to raise awareness of university research.
The one- to two-year-olds will receive honorary “infant scientist”
degrees from UBC President Martha Piper and Chancellor William Sauder.
The infants, together with their parents, recently volunteered to
help Psychology Prof. Janet Werker’s research into how infants process
speech.
The event marks the start of an on-going effort to promote the
diversity and value of UBC research.
“The university has a dual mission of teaching and research,” says
Bernie Bressler, vice president, Research. “We have a responsibility
to make the public aware of linkages between the two as well as
the positive impact that UBC research initiatives have on communities
locally, across Canada and abroad.”
UBC conducts the majority of all research in British Columbia,
with more than 4,000 projects annually. University researchers attract
upwards of $135 million each year from government, industry and
foundations.
In the last 12 years, UBC research has led to the creation of 71
spin-off companies, employing 1,450 British Columbians and generating
close to $760 million in investment.
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